Seven yearsCruelty free SkincareAustralian madeQuality ingredientsAustralian Owned

Our Story

In early 2004, Mark and Melanie Chapman were living in the Mediterranean, where they were exposed to the benefits of natural and locally-sourced skincare products. As a lifelong sufferer of eczema, Melanie noticed a significant improvement in her symptoms while using these natural products.

Upon returning to Australia, her eczema symptoms re-appeared, and she became determined to provide her family and herself with truly natural and organic skincare options made with Australian ingredients.

Dissatisfied with the limited options available on the market, the Chapmans decided to take matters into their own hands. They began creating their own skincare range using only the highest quality, unprocessed, and organic ingredients sourced from Australia. This was the start of Clean & Pure, a brand that offers a genuine Australian made skincare range to customers both locally and internationally.

Melanie, being an eczema sufferer, understands the importance of using natural and organic ingredients that are gentle on the skin but also effective. And that's why she continues to personally test all new ingredients and products before they are added to the Clean & Pure line, ensuring the effectiveness and safety of each product. Clean & Pure's mission is to provide natural and organic skincare products that are safe, effective, and accessible to everyone.

– Mark & Melanie Chapman

Clean Beauty: Naturally made Australian skincare products.

We are passionate about providing high quality, all natural skincare products. Our commitment to sustainability, safety, and transparency means that you can trust our products to be as good for you as they are for the planet.

Transform your skin.

Clean & Pure was established in 2016. We are headquartered in Mandurah West Australia, and have our products stocked locally in WA, Australia wide and in many parts of the world.

Our objective has always been to formulate skincare and products of the finest quality; We conduct extensive research to carefully select Australian plant-based and laboratory-made ingredients for our skincare products, ensuring that we only use ingredients with a proven track record of safety and effectiveness.

Love The Skin You’re In.